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Senior Manager/Manager, Go-To-Market (SME Mobile)
Date:
18 Apr 2024
Location:
StarHub Green
Company:
StarHub Ltd
Senior Manager/Manager, SME Mobile
Responsibilities
- Formulate business strategy with P&L responsibility for the SME market.
- Expand SME mobile market shares, revenue, subscribers and profitability.
- Conduct business analysis and forecast product performance.
- Develop and execute a comprehensive product lifecycle strategy.
- Conceptualize, plan, and develop end-to-end new products.
- Utilize consumer feedback, metrics, and market research for innovation and product construct.
- Develop and grow strategic partnerships to appeal to the SME market with segment specific program.
- Analyse SME buying and usage behavior to identify growth opportunities.
- Collaborate effectively across functions for overall company objectives.
- Track competitors' activities and develop countermeasures.
- Drive agile leadership to navigate market shifts effectively.
Requirements and Experience
Qualifications
- Degree in management, marketing, business, economics or a closely related field with at least 10 years of experience in go-to-market for SME market.
- Experience in strategic partnerships and construct of business promotional program.
- Strong business acumen and ability to construct and evaluate business case and business performance.
- Good understanding of agile methodologies, project management, digital and agile.
- Story telling capability and ability to stitch things for a synchronized 360 rollout.
- Innovative and creative, with a concise, precise, and effective approach to problem solving.
- Adaptable in a fast-paced environment
- Excellent communication, presentation and interpersonal skills, with the ability to build good rapport and collaborative working relationships across all levels.
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