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Senior Executive, Brand & MarComms

Date:  5 Dec 2024
Location: 

StarHub Green

Company:  StarHub Ltd

Job Description

This role will be in a position to develop and execute marketing communications strategies for Consumer Business Group. As part of the Marketing and Communications team, the role plays a vital role in supporting the activation of marketing projects. This includes coordinating and executing marketing campaigns, initiatives and events to drive business goals for our lines of business.

 

Job Responsibilities
•    Assume responsibility for end-to-end management of integrated marketing campaigns. This includes but not limited to tactical campaigns, promotional events, new launches and brand campaigns.
•    Develop and implement marketing communications initiatives that drive business goals for our lines of business across multiple channels.
•    Work with stakeholders, both internal and external, to develop and deploy creatives assets and marketing collaterals (e.g. eDMs, flyers, brochures, point-of-sale materials etc.) for customer acquisition and retention, as well as leads generation.
•    Collaborate with performance marketing and other teams to optimise creative performance and returns on marketing investment.
•    Ensure all marketing creatives and messaging are consistent with our brand guidelines across all channels.
•    Handle administrative matters relating to campaigns such as preparing documentation, procurement, as well as tracking of timelines, project progress and budgets. 

Qualifications

•    Bachelor’s degree or equivalent preferably in Marketing, Mass Communications, or Business Administration.
•    At least 3 years in marketing communications.
•    Proven track record of solid project management skills, delivering projects within budget and timelines. 
•    Good understanding of digital marketing and social media platforms.
•    Excellent verbal and written communication skills.
•    Able to work independently and collaboratively with cross-functional teams. 
•    Resourceful, highly adaptable, and able to perform in a fast-paced and dynamic environment.
•    Meticulous with an attention to details.

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